Case studies of how I design products that help people understand, navigate, and act on complexity.
Coming Soon
An intelligent sales platform for Google's business organization, supporting the multi-billion-dollar Ads business
AI | B2B | Data | Complex workflows
Launched
An AI assistant that improves insurance self-service by guiding users through high-risk tasks safely and reliably.
UIUX | AI | B2C | System Design
A no-code rule builder that allows financial teams to launch, test, and manage workflows 30% faster with fewer errors.
UIUX | Fintech | B2B | SaaS | Web App
A scalable UI system that improved consistency across products
Design System | B2B | SaaS | Web App
A new brand and site that elevates RoboForce's robotics positioning and attracted new customers, including BMW.
Branding | Motion | Webflow | Front-End
A new brand and site that clarifies Sperta’s value in financial automation, improving conversion by 22%.
Branding | Motion | B2B | Webflow
A modular robot concept that aligned engineering and product teams on future robotics strategy.
AI | B2B | Robotics | 3D Design
